In a surprising move that further proves the publisher’s growing affinity for the Free-to-Play model, Sega has dropped the price of Hardlight’s exceptional auto-runner from $1.99 down to $0. In lieu of paying for the actual game, players will be encouraged to purchase individually priced in-game items.
In addition to the price drop, the game has received an update that adds in daily “challenges” that offer items like red rings and new characters as prizes. The update also fixes some issues that affected gameplay on older iPhones.
It may have taken a while, but Sega really seems to be getting a hold of this iOS thing. If you asked me a couple years ago I would have never guessed that they would make a Sonic game Free-to-Play, but with the recent success of games like Kingdom Conquest II and Spiral Knights, the FTP model is looking more and more like the publisher’s new best friend.